Your Information

Privacy Policy

Last updated August 16, 2026

This policy explains how Lofton Construction collects and uses information when you visit loftonconstruction.com or contact us about a project.

Information we collect

When you request a quote, we may collect your name, phone number, email address, selected service, and the project details you choose to provide.

We also use Google Analytics 4 through Google Tag Manager to understand how people find and use the website. This may include pages viewed, general device and browser information, approximate location, referral source, scroll activity, outbound link clicks, and interactions such as successful quote requests or clicks on phone and email links.

We do not send contact form names, phone numbers, email addresses, project descriptions, or Cloudflare Turnstile tokens to Google Analytics.

How we use information

We use contact information to respond to requests, prepare estimates, and provide requested services. We use website measurement data to understand which pages and marketing efforts are useful, improve the website, and identify technical or security problems.

Services that help operate this website

Google Analytics and Google Tag Manager help us measure website activity. Cloudflare Turnstile helps protect the quote form from spam and abuse. GoHighLevel receives and manages quote requests submitted through the form. These providers may process information according to their own terms and privacy policies.

You can learn more about Google's privacy practices and Cloudflare's privacy practices.

Cookies and your choices

Google Analytics may use cookies or similar browser storage to distinguish visits and measure website activity. You can limit cookies through your browser settings. Google also provides a Google Analytics opt-out browser add-on.

Data retention

Google Analytics event and user data is configured for a 14-month retention period. Contact and business records may be retained for as long as reasonably needed to respond to requests, provide services, maintain business records, or meet legal requirements.

Sharing and security

We may share information with service providers that help us operate the website and respond to customers, or when disclosure is required by law. We use reasonable safeguards, but no website or data transmission method is completely secure.

Children's privacy

This website is intended for people seeking construction services and is not directed to children under 13.

Changes to this policy

We may update this policy as the website and our practices change. The date at the top of this page shows the latest revision.

Contact us

If you have questions about this policy, call (806) 777-4836 or email Loftonpaint@gmail.com.